About Arthur Nielsen
Arthur Charles Nielsen Sr. was an American businessman, electrical engineer and market research analyst who created and tracked the Nielsen ratings for television as founder of the A.C. Nielsen Company. Arthur Charles Nielsen Sr. (September 5, 1897 – June 1, 1980) was an American businessman, electrical engineer and market research analyst who created and tracked the Nielsen ratings for television as founder of the A.C. With his son Arthur Nielsen Jr. he won the U.S. He founded the ACNielsen company in 1923, and in doing so advanced the new field of market research. Nielsen's oldest son had four siblings.
Biography source: Wikipedia. The profile adds birthday-specific historical context from the Celebs Birthday Today editorial database.