About José Alencar
José Alencar Gomes da Silva (Portuguese pronunciation: [ʒuˈzɛ alẽˈkaʁ ˈɡõmiz dɐ ˈsiwvɐ]; 17 October 1931 – 29 March 2011) was a Brazilian businessman, entrepreneur and politician who served as the 23rd vice president of Brazil from 1 January 2003 to 1 January 2011. In business from a young age, Alencar became a self-made multimillionaire as the chief executive of Coteminas, a leading textile manufacturer. In the 1990s, Alencar groomed his son to succeed him at the company. He opted to enter politics in his home state, Minas Gerais. Alencar had a business-oriented political platform, advocating market liberalization and deregulation of production. His expensive political campaigns received hefty funds from Coteminas. After a failed run in 1994 for governor of Minas Gerais, he won the election in 1998 as Senator representing his home state. In 2002, Alencar was invited by the left-wing Workers' Party to run for vice president on the same ticket as Luiz Inácio Lula da Silva. The alliance between the leftist union leader and Alencar, an experienced entrepreneur, proved successful. They won the 2002 Brazilian general election and were re-elected in 2006. Over the years, Lula da Silva and Alencar developed a close and affectionate friendship. Diagnosed with cancer of the stomach and kidney in 1997, Alencar died of the disease in 2011. Alencar came to be revered among journalists and politicians for his spirited personality and friendly demeanor. He overcame his lack of formal education. Based on his business success, he argued in favor of lower taxes, especially indirect taxation over consumers, and a simpler tax system; lower interest rates and greater oversight of the banking industry; and social welfare and assistance programs. As Vice President, Alencar sometimes spoke out against his own government's orthodox policies, causing embarrassment for fellow administration members. His unwavering determination to live in the face of terminal cancer also marked public perception, during and after his time in office. In 1967, he founded Coteminas, which he would lead to become one of Brazil's largest textile manufacturers.
Biography source: Wikipedia. The profile adds birthday-specific historical context from the Celebs Birthday Today editorial database.